Zrinity Email Marketing Blog

Utica, NY (PRWEB) — Zrinity, Inc. based in Utica New York, provider of email delivery server and systems, today announced a new program, “Enterprise to Entrepreneurs” and a new set of email marketing resources which include Zpedia. Zpedia provides definitions of email marketing related terminology and also links to a number of email marketing white papers and case studies.

Enterprise for Entrepreneurs is a means through which small business owners submit a short on-line request form with their business plan summarized and qualify for a one in one hundred chance to win a $50,000 enterprise email server from Zrinity. Rob Thrasher, Marketing Director, Zrinity said, “This is a Zrinity effort to become a part of the entrepreneurial process.” If we invest our technology into small business ventures, we’ll see a reward long term and help foster small business with a tool they otherwise could not afford.” Zrinity will also alter its pricing policy to encourage email marketing best practices. This Best Practices Pricing will encourage engaging and collaborating with the email delivery experts at Zrinity and produce a return on training investment for Zrinity customers.

Gary Kraeger, President & Co-Founder of Zrinity commented, “The pricing structure also provides an incentive for companies who use best practices for email delivery through our competitive email service providers to take another look at Zrinity’s solutions. This should cause another growth spike for Zrinity in the short term similar to the one highlighted in Forbes recently.” This news article, “New Email Algorithm Causes Growth Spike for Central New York Firm” can be found by searching for ‘Zrinity Forbes’ in Google.

Zrinity recently announced that its email delivery server and list management systems were chosen by Dunhill Vacations and Freewebs for their millions of subscribers. The goals of Dunhill Vacations were to find a highly customizable and expandable solution to fit the business model; Increase delivery speeds, tracking, and response rates; Work closely with developers, when necessary, to achieve goals; Dramatically reduce costs of ASP solutions; and find a very “light” application framework compared to other bulky and costly enterprise solutions.