Archive for March, 2008

Although it seems obvious, keeping your email list clean is the key to email marketing campaign success. Below are four steps that you can follow on “repeat cycle” to ensure your organization is following best practices with regard to your list.
 1. Email Capture—First and foremost, you will want to make sure to validate all email […]

Zrinity Puts a New Face on a Common Practice…
Zrinity recently announced the integration of Google Analytics into its Behavioral Email Marketing Strategy. The result of the winning combination is a heightened ability of email marketers to monitor the behavior of their recipients through strengthened metrics and data compilation.
Formerly known as Urchin from Google, the new […]

Zrinity recently added a multi-variant email campaign testing to their product offering. It would be a good place to start to explain what multi-variant campaign testing is, its exact purpose as well as what it is not. Starting with the latter, it is not AB testing. Or rather it is a more evolved version of […]

Utica, NY (PRWEB) — Zrinity, Inc. based in Utica New York, provider of email delivery server solutions, today announced a new series of articles named, Q&A
With a Super-Coder,” and a new release of their email delivery algorithm. The algorithm is the crux of the Zrinity Email Marketing System which powers millions of email marketing […]

(PRWEB) — Zrinity Inc., a Utica, New York-based email marketing server provider, recently attended the Email Evolution Conference in San Diego, California, adding to the growing knowledge base of email marketing best practices. The conference began with a schedule that was focused around providing access to actionable ideas and strategies derived from the evolving methodology […]

Utica, NY (PRWEB) — Zrinity, Inc. based in Utica New York, provider of email software solutions, today announced Freewebs, based in Silver Spring, Maryland, chose Zrinity Email Marketing System to power its email marketing communications. Freewebs partnered with Zrinity to improve delivery rates, delivery speeds, and conversion.Freewebs’ customers have built over 17 million websites using […]